Delivering across India · SPAAJ — Symbol of Purity

Since 1978

A Tradition of Purity Since 1978

For generations, Ambika has been a familiar name in karpooram, with a journey that began in 1978.

A Tradition of Purity Since 1978 — Ambika and SPAAJ karpooram through generations, from 1978 to today

Our Journey

Ambika began manufacturing and marketing karpooram in 1978. Over the years the name has become familiar to households that keep karpooram for pooja and incense use.

The business has grown by staying close to what customers actually ask for — the shapes, counts and pack sizes they are used to buying.

Our Products

From traditional karpooram tablets to different shapes, sizes, lumps, slabs and Pachai Karpooram (Bhimseni) - Isoborneol Flakes, our focus has remained on offering products that customers can confidently bring into their homes.

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SPAAJ — Symbol of Purity

SPAAJ is the family mark behind Ambika, representing the care and consistency carried through generations.

SPAAJ — Symbol of Purity

Looking Forward

As Ambika moves forward, we continue to carry that heritage with us while making our products easier for customers across India to discover, understand and purchase.